Fred Landers
5065 Falcon Chase Lane Atlanta, GA 30342 Phone: 678-643-3212 Mobile: 678-643-3212 Fax: 404-256-6517 Email Fred

Buying Services for Atlanta Home Buyers



    You have decided to purchase a home, or are thinking about buying one.  You'll be joining the ranks of hundreds of families who realize that home ownership offers a number of benefits including building equity, saving for the future, and creating an environment for your family.  When you own your own home, your hard-earned dollars contribute to your mortgage. The equity you earn is yours.  Over time, your home will increase in value.

All About Buyer Agency

    Many home buyers believe that the Agent with whom they are working represents them and their interests. Without certain disclosures, this is definitelynot the case.

The agent, unless specifically disclosed otherwise, represents the seller in any transaction for the sale of a home. It is the Agent's fiduciary duty to protect the seller's position at all times.

   Buyer's Agency may be an option for you! Simply put, it allows the agent with whom you are working to be your representative and to put your interests above all others.

   Let's suppose that you see a house on the internet or advertised in the newspaper. You contact the Listing Agent and make an appointment to see the house.  The Agent is friendly, informative, and tells you what you believe to be everything about the house.  The Agent represents the seller, not you.

    Go a step further and pretend that you are working with an Agent, who shows you 12 different homes over 2 weekends.  The Agent buys you lunch, knows all your children by name and your personal likes and dislikes, however does not offerBuyer Agency.  You feel comfortable with the Agent, revealing important personal information.  Without Buyer Agency, "your" Agent represents, and owes loyalty to, each and every one of those 12 sellers--not you.  Any information you reveal to the Agent must be relayed to the sellers.

   "So what'" many buyers say, "if the Agent represents the seller and not me.  Why is that so important?"  Maybe it's not important, but it is necessary to understand that if the Agent represents the seller, they cannot reveal certain things to you, as the buyer such as:

1) the reason for selling (unless the seller specifically authorizes it) 

2) any concessions, in price or otherwise, that the seller may be willing to give up 

3) any conversations that the seller and the Agent may have had 

4) any information that could be detrimental to the seller, or give you, the buyer, an advantage.  This would include a CMA (Comparable Market Analysis) that could put the seller at a disadvantage.

   Buyer Agency turns the tables.  If a Buyer's Agency agreement is struck between you and the Agent, it is you, rather than the seller, who has the representation from the Agent with whom you are working.  If you are represented by a Buyer's Agent, some of the potential benefits include: 

1) The Agent can develop a CMA (Comparable Market Analysis), revealing at what price similar properties in the area have been listed and sold for.

2) The Agent can reveal to you any information about the seller that the Agent has been able to ascertain.  This may include reasons for selling, potential concessions, or other information that may be to your advantage.

3) Information about property value trends that may influence your decision about a certain area can be relayed to you.

   In summary, is it  necessary to have a Buyer's Agent?  No.  Thousands of home buyer's have been well served dealing with the seller's agent.  For years, it was the only way it was done.  The important thing is to understand your options, so that you don't unintentionally accept less representation than you want or need!

Helpful Reports

In the following reports, you will find  information to help you make a wise buying decision.  They will take you through the planning process step-by-step , to help you determine which home is right for you.  You'll find a host of informative articles on mortgages, viewing homes, the offer, closing details and moving.

Below, select desired reports and complete the form provided.
Buying Your First Home
Many renters are starting to think about purchasing a home of their own. This article highlights several factors that should be considered when purchasing a home.
The Right Home at the Right Price
This article helps you become a savvy buyer, by pointing out some of the pitfalls inherent in the home-buying process.
Avoid Common Buyer Errors
Some buyers, however, caught up in the excitement of buying a new home tend to overlook some items. When you have a systematic plan before you shop, you’ll be sure to avoid these costly errors. Here are some tips on making the most of your home purchase.
But Do You Need It
Buying a home can be an emotional, time-consuming, and complex process. There are a few things that you can do to help make the process go as smooth as possible.
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